56246c6dc2e1e422650f6af741cfef1c.gif
Worth Pop Up Shop
Worth Pop Up Shop

'Worth' was a 4 day Pop-Up shop that questions what value really is and brings meaning to the marketplace by turning the world of commerce on its head. Selling limited edition artwork to raise money for their degree show, 2nd year Design and Interaction students from BA [Hons] Graphic Design at Central Saint Martins went viral with the first ever 'price-drop pop-up shop'.

_MG_8606.JPG
3.jpg
11.jpg
12.jpg
16.jpg
 The Online Publicity team acheived great success by starting every item in the shop at £1,000,000. Every   time the   website   was shared on social media the price was reduced. After, trending on Twitter, receiving 2 million Facebook impressions & crashing the university servers, the public collectively reduced the price tag by £999,949.88 in just 17 days.

The Online Publicity team acheived great success by starting every item in the shop at £1,000,000. Every 

time the website was shared on social media the price was reduced. After, trending on Twitter, receiving 2 million Facebook impressions & crashing the university servers, the public collectively reduced the price tag by £999,949.88 in just 17 days.

Promo_image_3-01.gif
  Featured in:  The Independent /  Dazed & Confused  /  It's NiceThat  /  Grafik Magazine  /  Complex  /  People Of Print  / UAL  /  Trendspace  /  Printsome  /  Despoke  /  Prote.in  /  Remarkably  /  Corriere Della Sera  /  YC N

Featured in: The Independent / Dazed & Confused / It's NiceThat / Grafik Magazine / Complex / People Of Print /UAL Trendspace / Printsome / Despoke / Prote.in / Remarkably / Corriere Della Sera / YCN

20.jpg
Worth Pop Up
Worth Pop Up

'Worth' was a 4 day Pop-Up shop that questions what value really is and brings meaning to the marketplace by turning the world of commerce on its head. Selling limited edition artwork to raise money for their degree show, 2nd year Design and Interaction students from BA [Hons] Graphic Design at Central Saint Martins went viral with the first ever 'price-drop pop-up shop'.

47629f52cbd9bce2d9ad9608517386dd.gif
cada305d5809187112005ea7317a078e.jpg